… It’s the way that you do it!
At the beginning of the Summer, I was asked by one of my clients, Wellie-Web, to re-design their website home page. Nicola and Giles, owners of Cedarstone, have been successfully selling top quality branded wellington boots online for over 7 years. However, the summer months have proved to be a fairly quiet time for them in previous years for obvious reasons.
Their customer base has mainly been the hunting and shooting set. I designed a logo that could be adapted for a variety of colours and could be used as an icon. I also re-designed the home page, aiming it at the Festival goers, encouraging them to buy wellies to match their festival outfit. http://www.wellie-web.co.uk/ making it more colourful and vibrant, giving them easy options to finding their ideal festival footwear and accessories.
It worked! Their sales increased dramatically, and I have now been commissioned to redesign the site ready for the Winter trends… Keep looking!
“At Wellie-Web, one of our on-line stores, we needed help to achieve a much needed ‘make-over’ and to gain a fresh, new look. Julie not only helped us to achieve this but her work has had a positive impact on our customer levels. With this tangible benefit we now have the confidence to follow the same process with our other websites.”
Nicola Palmer, Cedarstone Limited